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Wine

Winter 2005

What I've Learned Since College: an interview with Theodore Baseler

Ted Baseler is president and CEO of Ste. Michelle Wine Estates. The interview with Hannelore Sudermann took place in his second-floor office at the Chateau Ste. Michelle in Woodinville in late July. Journeying from advertising and marketing into the world of wine hasn’t been the easiest trip, but certainly one worth making, he says, as he now steers Washington’s largest wine company ahead. Baseler graduated from WSU in 1976 with a degree in communications. His wife, JoAnne, is also a Cougar (’75 Ed.), as is his daughter Andrea, who started at WSU this fall.

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Winter 2008

L’Américain en Provence

A story about an expatriate—and about his wine. Provence is a world away from Bellevue, where Denis Gayte '97 grew up. And French winemaking is another world away from the public relations career he abandoned. So there he was, with his French heritage and a newly minted "young French winemaker" degree—but still referred to (and always affectionately) as l'Américain. » More ...