Spring 2012
Doug Forseth ’71—Snow business
Doug Forseth ’71 believes in “management by skiing around.”
He is kidding, kind of, playing on the concept of the popular business book Management by Walking Around. But the senior vice president of operations for the Whistler Blackcomb Ski Resort is serious about the skiing.
“It is where our guests are,” he says from his office, which looks straight at the base of Blackcomb Mountain. Those runs, and the lifts, and the mountaintop restaurants are things he needs to see regularly. Whether it’s testing the powder on the Ridge Runner, soaring down Sunset Boulevard, or cruising his favorite run, the seven-kilometer Peak to Creek, … » More …